How it works

From your targeting to their reply.

You define your ideal customer profile (ICP); murmur finds the matching businesses in its database. Each one receives a message personalised by AI, submitted through its contact form. All you handle is the conversation with the businesses that are interested.

murmur opens up a world of possibilities

Small businesses rarely show up in prospecting lists. We bring them within your reach through their own website.

  • 01 · The invisible ones · Small businesses missing from prospecting lists Prospecting lists tend to revolve around the same companies, contacted again and again. murmur starts from the websites themselves, including the many small businesses those lists leave out.
  • 02 · The channel · The channel the business chose murmur goes through the contact form the business publishes on its own website: the channel it chose itself to be contacted through. Your name and reply address appear in every message, and there are no domains or sending mailboxes to set up on your side.
  • 03 · Personalisation · AI personalisation, business by business Our AI reads every website to write a relevant opening line in the business's own language. Industry, speciality, location: every message sent is unique.
  • 04 · Database · 46 million+ businesses listed Your future customers are probably already in the database: more than 46 million businesses from public sources, in 164 countries, segmented by activity and area.
  1. 01

    You define your target

    A sector, an area, a company size, close to home or abroad. The estimated number of targets is shown before you commit a single credit.

  2. 02

    Our AI reads the website of every one of your targets

    Its business, its language, its legal identity, and its contact form: where it sits and which fields it asks for.

  3. 03

    You approve real messages

    Before launch, you approve test messages written for a selection of your targets. You adjust the tone if needed. Nothing goes out without your green light.

  4. 04

    Every reply lands with you

    Replies are gathered and sorted in your dashboard once your reply address is forwarded to murmur. Your cost per lead updates automatically.

Another use

Just take the data

Enrich your own lists with the businesses in our database, one by one or as a whole list.

See our data

Ready to rethink your prospecting?

Create your account, define your target in a few minutes and murmur handles the first contact. Your first 600 contacts are free, follow-up included, no credit card.

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