United Kingdom B2B data: 2,390,026 businesses listed
murmur (murmur.ad) lists 2,390,026 businesses in the United Kingdom, built from their Google Maps listings, and has found a published email address on 810,954 of the country’s websites. Prospecting is possible there under strict conditions, through murmur agency; it will be the next country opened on the platform.
How many businesses in the United Kingdom, and where do they come from?
The total counts Google Maps listings located in the United Kingdom: 2,390,026 businesses as of 05/11/2026, or 5.1% of the 46,462,290 businesses listed by murmur, ranking 7th of the 164 countries in the database.
The official Companies House registry is integrated into the database: 5,734,779 entities, identified by Company number · SIC. 251,248 websites in the United Kingdom are already linked to their legal identity, and 14,165 to a VAT number.
810,954 websites publish at least one email address and 494,843 a postal address: details published by the business on its own website, never guessed or reconstructed.
On Google Maps, 90% of these listings carry a phone number and 74% a rating, averaging 4.57 out of 5, with 123.7 reviews per listing on average.
| Indicator | Value |
|---|---|
| Businesses listed (Google Maps listings) | 2,390,026 |
| Share of the murmur database | 5.1% |
| Rank among countries in the database | 7 / 164 |
| Websites with a published email address | 810,954 |
| Websites with a published postal address | 494,843 |
| Websites linked to a legal identity | 251,248 |
| Websites linked to a VAT number | 14,165 |
| Official registry integrated | Companies House |
| Registry entities | 5,734,779 |
| Listings with a phone number | 90% |
| Listings with a Google rating | 74% |
| Average Google rating | 4.57 / 5 |
| Reviews per listing, on average | 123.7 |
Where are the businesses in the United Kingdom?
South East leads with 438,759 businesses, ahead of North West (230,510) and London (211,600). Breakdown by region; names are given in the country’s own language.
| Rank | Region | Businesses |
|---|---|---|
| 1 | South East | 438,759 |
| 2 | North West | 230,510 |
| 3 | London | 211,600 |
| 4 | South West | 194,389 |
| 5 | East | 188,883 |
| 6 | Yorkshire | 168,900 |
| 7 | Scotland | 160,527 |
| 8 | West Midlands | 158,373 |
Which business sectors in the United Kingdom?
The most frequent Google Maps categories are Beauty Salon (25,705 listings), Courier service (24,857) and Construction Company (22,710). Labels are the ones Google Maps displays in the country.
| Category | Listings |
|---|---|
| Beauty Salon | 25,705 |
| Courier service | 24,857 |
| Construction Company | 22,710 |
| Hairdresser | 20,619 |
| Pub | 19,710 |
| Roofing Service | 18,937 |
| Estate agent | 18,768 |
| Photographer | 18,301 |
| Software company | 16,822 |
| Manufacturer | 16,130 |
Can you prospect businesses in the United Kingdom through their contact form?
Regime: Mixed. Our position: We prospect, under strict conditions.
Open towards registered companies. Sole traders are individuals under the law: when status is in doubt, we treat the recipient as an individual — the regulator’s (ICO) position.
Legal basis: PECR, regulations 22 and 23.
The self-service platform is open in France only, and this country will be next. Until then, campaigns go through murmur agency, each one scoped before anything is sent.
Whatever the country, an objection filed on our public page applies across all murmur clients. This reading is our own; it is not legal advice. Object to messages · Our reading, country by country
Which language are the messages written in?
Each message is written in the language of the business that receives it, the language of its website: in the United Kingdom, in English.
Where do these figures come from, and how recent are they?
Nightly snapshot of the murmur database as of 05/11/2026. Businesses are counted per Google Maps listing located in the United Kingdom; emails, addresses and legal identities, per website linked to the country: these totals do not add up.
The first listing in the United Kingdom entered the database on 16/02/2026, and 107,094 listings were added over the last 30 days. The busiest month so far was May 2026, with 981,325 listings.
| Month | Listings added |
|---|---|
| February 2026 | 16 |
| March 2026 | 442 |
| April 2026 | 730,470 |
| May 2026 | 981,325 |
| June 2026 | 308,303 |
| July 2026 | 144,513 |
| August 2026 | 3 |
| September 2026 | 119,330 |
| October 2026 | 107,094 |
| November 2026 | 0 |
Further reading
- Explore the database: the map and volumes for every country
- Prospecting rules, country by country
- Ireland B2B data: 159,195 businesses
- France B2B data: 3,437,501 businesses
- Netherlands B2B data: 905,302 businesses
- Belgium B2B data: 440,377 businesses
- United States B2B data: 11,656,252 businesses
- Every country in the database
Prospect in the United Kingdom with murmur agency
Our team prepares the targeting and the messages, you approve them, then we run the campaign.
Talk to the team